ALABAU-TEJADA, Nuria; TEJERO MARTOS, Verónica. Market research applied as educational innovation: an interdisciplinary academic consulting project. Journal of Management and Business Education, [S. l.], v. 8, n. 3, p. 510–521, 2025. DOI: 10.35564/jmbe.2025.0028. Disponível em: https://journaljmbe.com/article/view/8696. Acesso em: 24 dec. 2025.